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DAFNI unveils new ‘game-changing’ cordless straightening brush

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DAFNI has launched its new ceramic cordless straightening brush – the allure.

It combines the innovative technology of the DAFNI classic with revolutionary cordless technology.

Ergonomically designed, the lightweight brush fits comfortably in the palm of the hand.

A long-lasting battery removes the requirement of a fixed charging cord, freeing the user from becoming entangled and most importantly, removing the need for a power socket.

When fully charged, it can last for around 30 minutes of styling time, providing up to three full head styling sessions.

The DAFNI allure uses Curved Core Technology, a concave design to the 3D styling surface that provides extensive reach to the roots for even more targeted styling.

Additionally, the DAFNI allure features extra outer bristles designed to increase friction to produce a more professional result in a shorter amount of time.

Designed with travel in mind, not only is the DAFNI allure lightweight and fully portable, but it also features intuitive displays for battery life and readiness.

Four battery indicators along the side of the DAFNI allure guide the user on battery life from fully charged, 75%, 50% and 25% making it easier to know when charging is required.

A readiness indicator also alerts the user when the allure is heating up and when it has reached top temperature and ready to use.

The DAFNI allure is the ultimate retail offering for clients who want to look beautiful any time, any place.

DAFNI allure features

  • Unique 3D ceramic surface
  • Curved Core TechnologyTM
  • Long lasting battery (30 mins on average) and Battery Indicator
  • USB charging port
  • Thermal Cover & Thermal Bag

DAFNI was developed by Electrical Engineering and Physics exert, Sharon Rabi, who has since been recognised as one of the world’s leading inventors having been listed as a Forbes 30 under 30 entrepreneur.

RRP: £149. For sales and distribution contact DAFNI on 0800 43 3264 or

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